GOOD HEADSHOTS VITAL FOR ACTORS, AS WELL AS PROFESSIONALS

Regardless of your profession (i.e., Realtor, Banker, Author, Model, Corporate Executive, Life Coach, Physician, Artist, Teacher, etc.) take a tip from actors who realize the importance of a great image. The "perfect headshot" brands that person, and is his/her sales tool in the acquisition of work.

A BRANDING IMAGE THAT SELLS – YOU!

Simply put, an excellent and compelling headshot is vital for promotion and is all about selling YOU! Your face, your personality, your demeanor – that’s what sells YOU!

Because, remember…first and foremost, it is YOU who ultimately stands behind the products, services and skills you provide and offer. A Headshot Photographer worth his/her salt will also understand the fine differences between shooting an image for a Corporate headshot, as opposed to one for a model, writer, artist, sports figure or media and theatrical entertainer.

And, bear in mind that aside from including finely executed composition, style and lighting, great headshots don’t have to be boring! They can add and create a sense of fun, play and whimsy, too. So…be it a headshot for use in comp cards, annual reports, marketing and public relations brochures, resumes, customer catalogs and/or for web content… what better way to make a strong initial and positive impact and impression on your targeted audience? You’ll be so glad you did!

IS FORTY THE NEW TWENTY?

While at one end of the modeling spectrum, we have 12 year old - quintessential blonde and blue-eyed, Maddison Gabriel - fronting one of the world's largest fashion shows (see last fall's Gold Coast Fashion week, held in Australia)... at the other end we are witness to a major shift and brand new rising phenomenon in the modeling industry: that of using fit, and famous (or not), models who are not only proud to disclose, if not actually boast their age of forty and over!

In a recent 12/27/07 article in "THE INDEPENDENT", it was noted that actress, Sharon Stone (age 47) was to be unveiled as the new face for Christian Dior. It also mentioned that leading modeling agencies are currently reporting a 30-40 percent increase in the demand for older models.

This is hardly news to us at the BOHM-MARRAZZO Studio, located in progressive Montclair, NJ!

"In the last 10 years, the majority of models that I have shot have been 40 plus", says Linda Bohm, principal photographer and Co-Partner with digital photography wizard, Gerard Marrazzo.

With well over two decades of experience under her belt, Linda Bohm has photographed such notables as the late Jacqueline Onassis; actress, Hayden Panitierre (shot her many times for major campaigns like Aunt Jemima Pancake Syrup and Dupont Stainmaster Carpet); world renowned violin virtuoso Pinkus Zuckermnan, Yankees legend, Yogi Berra; Hall of Famer football star, Harry Carson; Giant's football player, Michael Strahan (both for Viva Eyewear campaigns)...the list goes on.

Hall of Famer Harry Carson

Most recent photo shoots include British Rock Guitarist, Dave Kilminster, as well as up-and-coming 43 year old model, Gina Masters who was featured in the November 2007 issue of "MORE" magazine, and who concurrently appeared on an episode of the "TODAY" show.

Linda Bohm says that she believes the industry has changed because people in their 40's and 50's comprise a significant marketing segment with the most buying power.

As quoted in the Saturday, November 24th issue of "The Herald News": "We're not looking for the sexy blonde 20 year old anymore", says Bohm. "We're looking for the real looking, pretty, believable 40 plus model Advertising has really changed. It's become a lot more poignant and realistic".

Whether you're interested in modeling/actor Comp Cards, corporate or professional headshots, etc., please check out our website and numerous available photography services.

NY Giants Michael Strahan